Email Marketing
To get you started in permission-based e-mail marketing, Motor City Interactive reviews your business strategy, determines your communication objectives and begins Campaign Planning.
At this time, we describe how e-mail users may be targeted geographically, psycho-graphically and/or demographically. We also tell you about e-mail’s “viral” properties, e.g., the ease with which recipients can forward your message to co-workers, friends or relatives.
You’ll also learn how others employ e-mail marketing to announce sales or promote new products and services in order to expand their customer base.
Finally, we remind you that our efforts are permission-based; meaning every recipient will have expressed interest in receiving e-mail messages of the type you’ll send.
Once ready, we handle List Leasing and E-Mail Distribution to those whose names and addresses meet your selection criteria.
Then, ten days after each delivery, we provide Performance Reporting that shows the number of e-mails sent, number of e-mails opened, and other key measurements.
As an optional service, Motor City Interactive also offers Creative Development for your e-mail messages.
Contact Us
We're here to help
Motor City Interactive
Corporate Offices:49145 Wixom Tech Drive, Wixom, MI 48393
Phone: 888.340.INET(4638)
Fax: 888.340.4638
Questions? Send us a message
